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The Current State of Captioning: A Report by 3Play Media

by Kelly Mahoney in Uncategorized

[Free Report] Read the 2024 State of Captioning Every year, 3Play Media conducts research on the current State of Captioning to better understand the industry landscape and forecast future trends. The information in this report offers a valuable understanding of exactly how…

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April 24, 2024

Closed Caption Styling & Formatting Best Practices You Need to Know

by Jena Wallace in Industry Trends

Captioning Best Practices for Media & Entertainment [Free eBook] Closed caption styling is an important element of video production that significantly impacts video quality and accessibility.  Traditionally, caption styling best practices were determined by television networks, streaming services, and captioning professionals based…

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November 3, 2023

Legal Requirements for Stadium Captioning

by Abby Alepa in Uncategorized

Baking Accessibility into Your Event Strategy [FREE webinar] Whether it’s a concert, sporting event, or theatrical performance, attending live events is a source of joy and excitement for many people. The energy of the crowd, the spectacle of the performance or game,…

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April 19, 2023

What is an EEG Caption Encoder?

by Jena Wallace in Video Accessibility

The Complete Guide to Caption Encoders [Free eBook] Throughout the past few decades, caption encoders have allowed televisions to receive closed captioning transmissions, and they remain widely used for many broadcast and streaming workflows today. There’s several different types of encoder technologies…

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January 3, 2023

Web Captions Differ from 608 and 708 Broadcast Captions: Here’s Why

by Jena Wallace in Video Accessibility

The Complete Guide to Caption Encoders [Free eBook] The continued focus on streaming video and online media platforms has big implications for media accessibility services like closed captions and subtitles when it comes to how they work with web platforms. Nielsen reported…

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December 28, 2022

Understanding the Accessibility for Manitobans Act

by Kelly Mahoney in Canada

Provincial accessibility standards: How the AODA Impacts Online Video 🖥  The Accessibility for Manitobans Act (AMA) became law in December 2013, and makes up just one facet of Canada’s provincial accessibility standards. The AMA provides a process and outlines specific requirements to…

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Updated January 29, 2024

Celebrating National Disability Employment Awareness Month

by Kelly Mahoney in Uncategorized

October is National Disability Employment Awareness Month (NDEAM), and this year’s theme is “Disability: Part of the Equity Equation.” Emphasizing the idea that “a strong workforce is the sum of many parts,” this month is dedicated to commemorating the important role that…

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Updated October 13, 2022

Why You Need Live (Human) Captions to Stream Events

by Kelly Mahoney in Uncategorized

We believe in using closed captions to create accessible content for all – and live events are no exception! Born out of necessity during the pandemic, streaming events quickly became the new normal due to the convenience and flexibility offered by virtual alternatives. …

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Updated December 9, 2021

Making Memes Accessible: How To Write Alt Text

by Kelly Mahoney in Uncategorized

 In recent years, alternative text (or “alt text”) has become a standard web accessibility practice for most social media platforms. When Instagram launched the feature in 2018, alt text could either be automatically generated or written manually in an effort to increase…

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Updated February 10, 2023

How to Choose the Right Translation & Subtitling Vendor

by Kelly Mahoney in Uncategorized

Searching for a video translation & subtitling vendor can be overwhelming, but not all vendors were created equal. After some time in the industry, we’ve gained expert insight on what to look for in a vendor – services required, cost-effectiveness, accuracy, and…

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Updated October 14, 2021

Video Marketing for SEO: 3 Steps to Improve Search Traffic with Video

by 3mediaweb in Uncategorized

Over the last year, we’ve seen an explosion of video marketing as organizations embraced the medium to connect with their audiences. As we continue to explore and refine our own video strategies, it’s important to understand how to optimize video marketing for…

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Updated May 3, 2021

What Clubhouse Means for Deaf and Hard of Hearing Users

by Elisa Lewis in Uncategorized

Every so often, a new social media app hits the market and takes internet users by storm. Remember the days when everyone raced to create an account on Facebook, Instagram, or even more recently, TikTok? Whenever a new app launches and generates…

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Updated October 23, 2023