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3 Ways Video Has Changed for the Better

by Aj Beltis in Video Accessibility

Decades ago, video’s uses were mostly limited to entertaining, informing, and advertising.  Today, video has all but replaced classrooms, text books, work travel, and meeting rooms. 2020 brought upon countless changes to the world – and one of the reasons people maintained…

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Updated April 7, 2021

4 Tips for Creating an Accessible and Engaging Virtual Graduation

by Samantha Sauld in Video Accessibility

Graduation is a big milestone for students and their families and every year, colleges and universities prepare to ensure the ceremony is as special as possible.  After a long and arduous academic year, students feel rewarded for their hard work and dedication…

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March 26, 2021

NAD v. Netflix ADA Lawsuit Requires Captioning for Streaming Video

by Jaclyn Leduc in Video Accessibility

The internet offers a unique challenge: how do we ensure that all of our digital products, services, and communications are accessible to people with disabilities? What are companies required to do to accommodate such users? Federal disability laws still await comprehensive updates…

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Updated October 6, 2021

5 Signs Your Marketing Videos Need Closed Captions

by Kelly Mahoney in Video Accessibility

Though closed captioning is primarily thought of as an aid for those who are deaf or hard of hearing, the benefits of captioned video content extend far beyond basic accessibility.  Studies have shown that captioned video content can increase audience engagement, brand…

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Updated April 22, 2021

Video Accessibility for Compliance

by Samantha Sauld in Video Accessibility

In order for a company to be in compliance with major accessibility laws and standards, it must ensure its video content is made accessible.  Video accessibility compliance is the adherence to the rules and regulations set forth by governing bodies on the…

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Updated May 14, 2021

The Spending Power of People with Disabilities Can Expand Your Business

by Aj Beltis in Video Accessibility

During 3Play Media’s ACCESS at Home Event, Journalist Emily Yates mentioned the concept known in the United Kingdom as The Purple Pound and how it can expand your business. It represents the billions that businesses lose out on due to a lack…

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Updated March 16, 2021

Arkansas State Web Accessibility Laws

by Samantha Sauld in Video Accessibility

The State of Arkansas recognizes that “individuals who are blind or visually impaired have the right to full participation in the life of the state.” This is reflected in several Arkansas state web accessibility laws, outlined in this post. All Arkansas government…

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March 12, 2021

Reading Settlements Helps Improve Accessibility Compliance at Your School

by Jaclyn Leduc in Video Accessibility

Educational institutions in the United States are subject to accessibility laws such as the Americans with Disabilities Act (ADA) and the Rehabilitation Act. Schools often work tirelessly to improve accessibility compliance and mitigate the risk of getting hit with a lawsuit for…

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Updated March 12, 2021

Q&A: Incorporating Accessibility into the Procurement Process

by Samantha Sauld in Video Accessibility

Implementing accessibility into the procurement process at an institution is a big task. In order to successfully obtain the technology and tools needed, a university should have its accessibility goals clearly outlined, as well as a clear process for the purchase of…

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March 4, 2021

How to Add Audio Description (W3C-Approved Techniques)

by Jaclyn Leduc in Video Accessibility

  Do you want your video to comply with accessibility laws, be more accessible to those with disabilities, and engage a larger audience? Adding audio description (in addition to other accessible elements such as closed captions and transcripts) will create a more…

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March 3, 2021

How to Bake-In Website Accessibility

by Jaclyn Leduc in Video Accessibility

Everybody loves cake. However, you need to bake it with the right ingredients so that everyone can eat and enjoy it. Think of a website like a cake. Organizations can bake-in website accessibility and use the right web design “ingredients” to ensure…

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Updated October 14, 2021

How Our Customers Are Tackling Video Accessibility in 2021

by Samantha Sauld in Company + Culture

2020 was an unprecedented year for many of us, including our customers. With a global pandemic, many of our customers had to switch gears and pivot their video accessibility needs. We were curious to understand how it changed and how it may…

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January 29, 2021
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