hashtags-1400

How to Add Captions and Subtitles to Your Social Media Videos

by Patrick Loftus in Video Accessibility

Adding captions to the videos you post on social media is a must. Especially on Facebook, people tend to watch social video with the sound off and videos autoplay without sound. So, captions can help enormously with catching viewer attention. Captions also…

Read More
Updated February 6, 2018
Tablet with Google open. Text in search bar reads Forced Narrative Subtitles

What Are Forced Narrative Subtitles?

by Elisa Edelberg in Industry Trends

Forced Narrative (FN) subtitles are used to clarify pertinent information meant to be understood by the viewer. FN subtitles are overlaid text, and can be used to clarify dialogue, burned-in texted graphics, and other information that is not otherwise explained or easily…

Read More
Updated January 8, 2018
YouTube Caption Auditor

This Tool Helps You Prioritize Which YouTube Videos to Caption

by Patrick Loftus in Video Accessibility

With limited time and resources, one of the most efficient ways to determine which YouTube videos to caption is to prioritize the ones that need it most. But when you have a large video library this task can be very daunting. How…

Read More
Updated January 4, 2018
Hand watering a growing plant

Leveraging Accessibility To Improve Your Social Media Strategy

by Patrick Loftus in Video Accessibility

Simply put, keeping accessibility in mind when you post content to social media is one of the easiest, no-brainer ways to expand your brand’s reach. First of all, there are roughly 360 million people who are either deaf or have disabling hearing loss worldwide.…

Read More
Updated January 4, 2018
Massive Open Online Courses and Closed Captions

5 MOOC Platforms Doing Captioning Right

by Patrick Loftus in Industry Trends

Massive open online courses (MOOCs) are distinguished from other online education programs in that they are made available to the public on behalf of the host university. They are usually free, although sometimes fees are charged for optional services like a certificate…

Read More
Updated January 4, 2018
someone sitting on a subway train using a smartphone

Why Video Captions on Social Media Help Boston Survive the T

by Patrick Loftus in Lighter Side

Boston residents have a lot to cherish about our fair city. Those classic New England falls, legendary sports teams, a Dunkin Donuts on every block, and of course, our charmingly unpredictable subway system — the T. Considering parts of the T run…

Read More
Updated February 21, 2018
a shopping cart in a grocery store aisle

What the Winn-Dixie Case Means for the Future of Web Accessibility

by Elisa Edelberg in Video Accessibility

  Title III of the Americans With Disabilities Act (ADA) focuses on public accommodations. Public accommodations are businesses that are open to the public and fall into any of the 12 categories listed in the ADA. Some examples include restaurants, movie theaters,…

Read More
Updated February 27, 2018
Letters flying out of a man's mouths

Film and TV Scenes That Make No Sense without Non-Speech Captions

by Patrick Loftus in Lighter Side

In the film Ferris Bueler’s Day Off, Ferris uses a keyboard to simulate coughing, sneezing, and hacking noises to convince people over the phone that he is sick and cannot come to school. Image: Netflix Watching a movie or TV show with…

Read More
Updated March 26, 2018
An iPhone and an iPad

What Apps and Cell Phones Are Caption Friendly?

by Sofia Enamorado in User Engagement

Practically everything we do today can be done on our cell phones. And because of that, we’ve become very dependent on them (soon they could become a part of us!). But while cell phones have made the world more accessible, how accessible…

Read More
Updated February 6, 2018
Top-down perspective of a teacher and her students at a desk with an tablet device, smiling, staring up.

Closed Captions Improve Literacy in Children

by Elisa Edelberg in Industry Trends

What Is Literacy? Literacy development is a keystone to a child’s overall development. Literacy is the foundation that will set students up for success in school, and in the future. Literacy helps with socializing, achieving goals, and eventually participating fully in society.…

Read More
Updated January 4, 2018

Auto-Captions vs. Editing Auto-Captions vs. Re-Captioning in Post-Production

by Patrick Loftus in Industry Trends

Nobody’s perfect. Not even computers… While artificial intelligence still isn’t that great at understanding human speech, reliance on automatic captioning is pervasive. In fact, YouTube recently announced that their auto-captioning feature, which relies on articial intelligence for speech recognition, has added automatic…

Read More
Updated January 4, 2018
Map zoomed in on South Africa

South African Accessibility Laws

by Patrick Loftus in Video Accessibility

Web Accessibility Laws in South Africa Section 9 of South Africa’s Constitution states that “no person may unfairly discriminate directly or indirectly against anyone” on grounds that cover a long list of criteria including “disability.” Furthermore, legislation that protects citizens’ rights to…

Read More
Updated January 4, 2018