Silhouette of business professionals shaking hands and walking in front of city skyline

Accessibility Laws for Enterprise

by Elisa Edelberg in Video Accessibility

Enterprise video can greatly benefit from being accessible! But with 70% of enterprise captioning budgets falling under $10,000, many wonder if they really need to make their videos accessible. While the answer is probably “yes” and certainly “you definitely should!” this post…

Read More
Updated January 8, 2018
Wooden blocks on a computer keyboard spelling out SEO

Revolutionize Your Video SEO with the New SEO Embed

by Lily Bond in Product Updates

There’s no stopping the continued rise of online video. Now, in 2017, 87% of online marketers use video content. With so many marketers relying on video to drive brand awareness and buying interest, SEO has never been more important. Without good video…

Read More
Updated January 4, 2018
illustration of an iPad surrounded by likes and other internet icons

5 Companies Making the Most of Social Video

by Sofia Enamorado in User Engagement

More than ever before, video is becoming the preferred medium for marketers to reach customers, and for customers to engage with the brands they love. Through video, brands can tell stories, develop personas, demonstrate a product, and connect with customers at a…

Read More
Updated January 4, 2018
Text: How captions improve SEO

[Infographic] How Captions Improve SEO

by Sofia Enamorado in How-To

  In recent years, the number of devices with screens has exploded, correlating to a mass consumption of video. By 2019, video will make up 80% of all consumer internet traffic. Video is everywhere and it will only continue to proliferate our…

Read More
Updated January 4, 2018
Wooden blocks on a computer keyboard spelling out SEO

5 Tips for Better YouTube SEO

by Elisa Edelberg in Video SEO

  With 500 hours of video uploaded to YouTube every minute, and 1,300,000,000 users, it’s not surprising that YouTube is the second largest search engine in the world — second only to Google, its parent company. With so much content out there,…

Read More
Updated January 4, 2018
A chocolate cake with a speech bubble reading I love Facebook video captions!

3Play Media Makes Adding Facebook Video Captions a Piece of Cake!

by Patrick Loftus in Product Updates

  Adding videos to your organization’s Facebook page is a great way to delight visitors and drive traffic to your page or website. Adding closed captions or subtitles to those videos is a must because they increase views and make videos accessible…

Read More
Updated January 4, 2018
Words that read 3Play Media's Best of 2016

3Play Media’s Top 10 Blog Posts of 2016

by Patrick Loftus in Company + Culture

There is certainly a lot to say about 2016. But what does our blog have to say about it? Well, it appears that our readers seemed pretty interested in a handful of topics last year. Our most popular posts in 2016 covered…

Read More
Updated January 4, 2018
A microphone and headphones

How Webinar Transcripts Increase SEO

by Emily Griffin in Video SEO

  Are you getting the most out of your webinars? If you aren’t transcribing them, then the answer is ‘no.’ Webinars are a great low-cost solution to capture leads and engage with an audience in real time. But once the webinar is…

Read More
Updated January 4, 2018
a boy on his laptop smiles at camera. his laptop screen is filled with the UK flag

How Captions Help ESL Learners Improve Their English

by Patrick Loftus in Video SEO

  In 2013, the number of individuals in the United States who spoke English with limited proficiency was estimated at 25.1 million, or 8% of the population. And according to the US Department of Education, over 9% of children in the national…

Read More
Updated January 4, 2018
A rocket shooting out of a laptop

3 Ways to Take Your Training Videos to the Next Level

by Emily Griffin in User Engagement

  Do you produce great video training content for employee onboarding or professional development? You’re not alone! Creating an effective video eLearning library takes a lot of effort, time, and money, so you want your videos to be the best that they…

Read More
Updated January 4, 2018
four blocks lie on top of a keyboard. Each block represents a letter in SEO. The last block is a magnifying glass

Test Your Video SEO Smarts (QUIZ)

by Emily Griffin in Video SEO

  Wondering why your video isn’t getting any search traffic? It helps to know a thing or two about how SEO impacts video, both on YouTube and on your website. Test your video SEO smarts with this short quiz:

Read More
Updated January 4, 2018
A keyboard with a key replaced by a magnifying glass

5 Ways to Improve SEO for Short Videos Using Transcripts & Captions

by Emily Griffin in Video SEO

The amount of time adults spend watching digital video each day has increased from 21 minutes in 2011 to 76 minutes in 2015. What does that tell you? Download the eBook: Transforming Video SEO with Transcripts and Captions That video is a…

Read More
Updated January 4, 2018