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Captioning and Transcription for Online Video Content

by Elisa Edelberg in Industry Trends

More video content is uploaded to the web in one month than TV has created in three decades. By 2019, 80% of the world’s internet traffic will be video. How does any single video stand out in the sea of this much…

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April 4, 2018
A hand stacking quarters with text, Cost of In-House QA

How Much Does It Cost to Review and Correct Caption Files In-House?

by Lily Bond in Video Accessibility

In our 2017 State of Captioning survey, 95% of respondents said they review their caption files for accuracy before publishing at least some of the time. But how much time does it take to review and correct caption files, and what is…

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Updated January 8, 2018
Massive Open Online Courses and Closed Captions

5 MOOC Platforms Doing Captioning Right

by Patrick Loftus in Industry Trends

Massive open online courses (MOOCs) are distinguished from other online education programs in that they are made available to the public on behalf of the host university. They are usually free, although sometimes fees are charged for optional services like a certificate…

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Updated January 4, 2018
Dyslexia written on a type writer. the e is facing the other way

How Captions and Transcripts Help Students with Dyslexia

by Elisa Edelberg in Case Studies

  What Is Dyslexia? Dyslexia is a general term used to describe difficulties with learning to read and interpret letters, symbols, and words. It is one of the most common learning disabilities, and is in no way a reflection on an individual’s…

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Updated February 9, 2018

Auto-Captions vs. Editing Auto-Captions vs. Re-Captioning in Post-Production

by Patrick Loftus in Industry Trends

Nobody’s perfect. Not even computers… While artificial intelligence still isn’t that great at understanding human speech, reliance on automatic captioning is pervasive. In fact, YouTube recently announced that their auto-captioning feature, which relies on articial intelligence for speech recognition, has added automatic…

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Updated January 4, 2018
a row of students at computers

#CaptionFail: Did you catch that? (QUIZ)

by Sofia Enamorado in Lighter Side

What Zoella is actually saying: “Can I have my glasses in this video?”Automatic captions are easy, free, and convenient. But too many times automatic captions are wrong, wrong, and wrong. YouTube’s auto-generated captions are a perfect example of why automatic captioning can…

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Updated January 4, 2018
Wooden blocks on a computer keyboard spelling out SEO

Revolutionize Your Video SEO with the New SEO Embed

by Lily Bond in Product Updates

There’s no stopping the continued rise of online video. Now, in 2017, 87% of online marketers use video content. With so many marketers relying on video to drive brand awareness and buying interest, SEO has never been more important. Without good video…

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Updated January 4, 2018
[INFOGRAPHIC] 5 Stats to Get Administrative Buy-In for Captioning

[INFOGRAPHIC] 5 Stats to Get Administrative Buy-In for Captioning

by Sofia Enamorado in Video Accessibility

Need help convincing your institution’s administration to invest in captioning? We conducted two national research studies with Oregon State University’s Ecampus Research Unit to uncover student’s perceptions of captioning and how institutions nationwide are approaching closed captioning. While most institutions are captioning…

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Updated February 22, 2018
OSU logo

[Video] College Student Uses and Perceptions of Closed Captions and Transcripts

by Patrick Loftus in Industry Trends

Have you read the report on student uses and perceptions of closed captions and transcripts in higher education? In case you haven’t, Dr. Katie Linder, Research Director at the Oregon State University Ecampus Research Unit, has summarized the full study into an…

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Updated January 4, 2018
dollar bills scattered

How the Vendor’s Captioning and Transcription Process Determines Their Rates

by Elisa Edelberg in Industry Trends

  There are several different processes for transcription and captioning. With a range of processes it’s no surprise that there are also significant differences in transcription and captioning rates among different vendors. When considering vendor options, it’s important to keep in mind…

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Updated January 4, 2018
A chocolate cake with a speech bubble reading I love Facebook video captions!

3Play Media Makes Adding Facebook Video Captions a Piece of Cake!

by Patrick Loftus in Product Updates

  Adding videos to your organization’s Facebook page is a great way to delight visitors and drive traffic to your page or website. Adding closed captions or subtitles to those videos is a must because they increase views and make videos accessible…

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Updated January 4, 2018
A cartoon man yells into a megaphone. title reads Section 504 NPRM.

DOJ Seeks Public Comment, Plans to Revise Section 504 of the Rehabilitation Act

by Patrick Loftus in Industry Trends

  The US Department of Justice (DOJ) has issued a Notice of Proposed Rulemaking, or an NPRM, and is seeking public comment in order to update and revise Section 504 of the Rehabilitation Act. This announcement comes nearly a week after final…

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Updated January 4, 2018