Background of cielo24 Closure

cielo24, a provider of accessibility and media intelligence solutions such as captioning, transcription, and data labeling, recently announced that they were shutting their doors and being acquired by Rev.

Rev is a speech-to-text company that provides services like transcription, captions, and subtitles. While providing similar services to cielo24, there are significant gaps when it comes to services such as audio description and live captioning.

With September 30th, 2025 having been their last day in operation, customers are left with the choice to migrate to Rev’s platform, which may not fully accommodate their needs, or seek out alternative providers.

In this blog, we’ll break down advantages and disadvantages of migrating to Rev and why switching to an all-in-one accessibility and localization vendor like 3Play Media may be the better option.

The Pros and Cons of Migrating to Rev

Where cielo24 relied on humans to deliver high-quality captioning and transcription, Rev takes an AI-first approach, which can result in lower accuracy and may fall short of certain compliance standards.

It’s also important to note that your data will not be automatically transferred to Rev, so if you were already considering switching vendors, now would be an opportune time.

As a result, while Rev provides continuity for some needs, organizations looking for a comprehensive accessibility and localization partner may need to explore additional alternatives.

The Case for Switching to 3Play Media

Now that we’ve broken down the advantages and disadvantages of migrating to Rev, let’s look at some of the reasons you should consider switching to 3Play Media for your accessibility and localization needs.

Comprehensive Solutions for Service Gaps

Your previous provider’s transition may result in significant gaps in specialized services that 3Play Media fully supports, such as:

Live Captioning Solutions

For organizations hosting live events or streaming video content, 3Play Media offers reliable live captioning solutions that Rev does not provide. With 3Play, captions are delivered in real time through our professional captioners to ensure accuracy and accessibility.

Furthermore, our flexible live services include both verbatim captioning and real-time summarization options to suit the unique needs of your audience.

Switching to 3Play ensures your live content is fully inclusive, helping you meet ADA and other accessibility requirements while engaging all viewers.

Accessible Video Player Support

Many cielo24 customers relied heavily on their accessibility plugin to make video content more inclusive and user-friendly. 3Play Media’s Access Player offers a comparable plugin that provides searchable time-synced transcripts, audio description integration, and more.

Unlike Rev, which does not provide a comparable player, 3Play’s solution gives you the tools to deliver an accessible, engaging video experience directly to your audience.

Panopto Integration

For organizations using Panopto to manage and share video content, 3Play Media offers seamless integration that Rev does not support.

This allows captions, transcripts, and other accessibility features to be automatically synced within the Panopto platform, streamlining workflows and saving time.

Dubbing Solutions

If you would like to give your content localization an upgrade, 3Play Media offers professional dubbing services that make your videos accessible and engaging for global audiences.

Our process combines AI-assisted voice generation with human review to ensure natural, high-quality audio that matches the original tone and intent while keeping costs low. 

Accuracy

When considering switching captioning and transcription vendors, accuracy is a crucial metric to consider, so we’ll break down how 3Play compares to Rev.

Measured Accuracy: Rev vs. 3Play Media

In contrast, Rev’s measured accuracy rate falls between 84.7% and 94.4%, according to our analysis. This range indicates a higher potential for errors, which can be particularly problematic for content that requires precise transcription, such as legal, medical, or educational materials.

Click here to view the full analysis.

Implications of Accuracy Differences

• Compliance Risks: For organizations subject to accessibility regulations, such as the ADA or Section 508, inaccuracies in captions and transcripts can lead to compliance issues.
• User Experience: Inaccurate captions can hinder comprehension, especially for viewers who rely on them for understanding spoken content.
• Brand Reputation: Consistently accurate captions reflect a commitment to quality and inclusivity, enhancing an organization’s reputation.

More Benefits of Choosing 3Play

• Guaranteed Turnaround Times: 3Play Media offers six turnaround options, each backed by embedded Service Level Agreements (SLAs) to guarantee timely completion. Rev’s turnaround times are estimated and can range from 24 hours to 6 days.
• Comprehensive Support: 3Play Media provides email, phone, and chat support, resolving most tickets in under 24 hours. Rev offers only email and article-based support.
• Data Privacy Commitment: 3Play Media prioritizes user privacy, ensuring that customer data is not sold or integrated into open platforms like ChatGPT. Rev, however, has a license to use customer data indefinitely and includes OpenAI as a subprocessor.

Service Continuity and Immediate Support

We are immediately available to meet with you and discuss your specific accessibility and localization needs. Here’s how we can support you for a seamless switch:

• No Disruption: We understand that every day lost is a compliance risk. We have the infrastructure and team capacity to immediately take on your projects and process backlog content.
• Free Asset Import: We will provide free import for all your existing media assets and data, ensuring your library and historical information are securely migrated to our platform.
• Simplify Procurement: If you already have an existing contract or working relationship with 3Play Media, transitioning your services to our platform will be easier and faster than starting a new procurement process with Rev.
• Equivalent Service Matching: We are committed to understanding your existing pricing structure and the exact details of the services you received (e.g., speaker labels, glossaries) and will do what we can to match or get close to pricing for equivalent, high-quality services.

Next Steps

3Play Media is a stable, long-term partner that specializes in scalable, human-in-the-loop solutions, guaranteeing 99%+ accuracy and seamless compatibility with platforms like Panopto.

Don’t delay your accessibility roadmap; schedule a consultation today to secure a free asset import and ensure your content remains fully compliant:

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