U.S. Laws for Video Accessibility: ADA, Section 508, CVAA, and FCC Mandates
Updated: July 2, 2019
Are you breaking video accessibility laws and don’t even know it?
If you produce or distribute videos in the United States, your content may be subject to federal regulations regarding accessibility for the deaf and hard of hearing. The rules are adapting to the digital age, so it’s important to be aware of what laws are on the books and which ones apply to you.
- Americans with Disabilities Act – Title II and Title III
- Rehabilitation Act – Section 504 and Section 508
- 21st Century Communications and Video Accessibility Act
Here’s a quick overview of the most important video accessibility laws in the US:
Americans with Disabilities Act (ADA)
Passed in 1990, the ADA set landmark accessibility requirements that affect both private and public entities. Just as the ADA requires handicap ramp access to buildings, it demands that “auxiliary aids” be made available to anyone with a disability. In the case of the deaf and hard of hearing, that means providing closed captioning for videos.
Closed captioning or video transcriptions are required for:
- “Public entities,” i.e., state and local governments, in both internal and external video communication.
- “Places of public accommodations,” which is a business in any of the following industries. (Private clubs and religious organizations are exempt.)
While the ADA doesn’t specifically address online video (it was written in 1990, after all), legal precedent set by a 2012 lawsuit categorized Netflix, a purely virtual business, as a ‘place of public accommodation’ and therefore required video captioning. The ADA is long overdue for revision to explicitly define a place of public accommodation in the context of the Internet. Until then, the consensus is that any website or online business that fits into one of the 12 categories above is subject to ADA regulations. This would include colleges and universities.
Rehabilitation Act (Sections 508 & 504)
Enacted in 1973, this law originally addressed disability discrimination for federal entities or organizations receiving federal funding. Two amendments, Sections 504 and 508, broaden the act’s application to online video content.
Section 504 essentially makes accessibility for individuals with disabilities a civil right. Failure to accommodate individuals with disabilities can result in a discrimination lawsuit. This applies to both federal agencies and any entity that receives federal funding.
Section 508 specifically demands accessibility for electronic media or IT in federal programs or services. While this section doesn’t explicitly extend beyond federal agencies, many states passed laws that do extend its reach to organizations that receive federal funding. This includes many colleges, universities, cultural and arts institutions, research facilities, etc. Further, the Assistive Technology Act will not provide funding to states unless they guarantee that all programs – including colleges and universities – will comply with Section 508.
Section 508 requires compliance with WCAG 2.0 Level A and AA success criteria. This means that pre-recorded video must have captions and audio description, and live video must be live captioned.
21st Century Communications and Video Accessibility Act (CVAA)
The CVAA requires closed captioning for online video content that was originally broadcast on TV with captions. The CVAA does not cover video content that aired only online and never on television.
Mostly the CVAA affects TV broadcast media companies. If your video content never airs on TV, this law doesn’t apply to you.
The CVAA also requires any clips, montages, or compilations to be captioned when published online.
FCC Mandates for Closed Captioning of Online Video
Numerous FCC mandates for online video programming were passed in 2014 to build up closed captioning rules for IP-delivered content. Like the CVAA, FCC rulings apply to online video that previously appeared on television. Here are the most prominent updates to FCC rules for online video:
The FCC has clarified quality standards for television captioning, which set the precedent for online video captioning as a whole.
- Accuracy: captions must relay the speaker’s exact words with correct spelling, punctuation, and grammar with 99% accuracy. No paraphrasing. Honor the original tone and intent of the speaker.
- Time Synchronization: captions must align with the time the words are spoken. Captions must not proceed too quickly for the viewer to read.
- Program Completeness: captions must be included from start to finish.
- Placement: captions must be positioned on the screen without blocking important content. Font size should be reasonably legible.
The FCC mandates new user control requirements for consuming online video which previously aired with captions on television. This involves an application or plug-in to video players which allows the viewer to select font type, size, color, opacity, and edge style for their caption display.
If your organization is affected by the ADA, Rehabilitation Act, CVAA, or FCC rulings, you will need closed captioning on your online video or else risk fines and lawsuits.
Curious about which laws apply to you? Take the Accessibility Laws quiz to find out.
This blog post was originally published by Emily Griffin and has since been updated.
This blog post is written for educational and general information purposes only and does not constitute specific legal advice. This blog should not be used as a substitute for competent legal advice from a licensed professional attorney in your state.
How to Translate Videos into Foreign Languages
As the world continues to become more interconnected, it’s important to create content that has the ability to reach a global audience. Technology has given people around the world access to online content like never before. Video made up 69% of all…
5 IT Accessibility Areas the University of Maryland is Tackling
Three years, five strategic areas to focus on. This is the backbone of the University of Maryland’s IT Accessibility Plan. The goal of their 3-year plan is to improve IT support to achieve a more accessible IT culture on campus. With the…
ECommerce Accessibility Lawsuits Are on the Rise–What’s Going On?
There’s a litigation frenzy in the online retail world. ECommerce accessibility lawsuits are popping up frequently due to access barriers on retail sites. Brands like Glossier, Nordstrom, and Warby Parker are three among many retailers that have been hit by a web…