The “What”, “Why”, and “How ” of Digital Accessibility for Business

by Samantha Sauld in Video Accessibility

Larry Lewis is the Director of Channel Sales and Strategic Partnerships at The Paciello Group, where he collaborates on a variety of accessibility issues. The company is closely tied to businesses that develop assistive technology tools, giving them firsthand knowledge on the…

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November 14, 2018

Speech Recognition Gaffes

by Sofia Enamorado in Lighter Side

“Gentlemen, to bed!” These words are repeated as British comedians, Rob Brydon and Steve Coogan ponder what it would be like to lead a medieval army to wage war the next day. They play with their plot line, humorously juxtaposing modern sophistication.…

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November 14, 2018

Final CVAA and FCC Online Video Closed Captioning Rules

by Sofia Enamorado in Video Accessibility

  Download the Brief: CVAA Online Video Captioning Requirements and Deadlines More video content is published to the web in 1 month, than TV has created in 3 decades. The attraction of online video for end-users is easy to see. Broadcast TV…

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November 14, 2018

Captioning and Transcription for Sports Video

by Sofia Enamorado in Uncategorized

Getting together to watch the Superbowl or uniting for the World Cup wouldn’t be possible without sports videos. Sports shape our conversations, cultures, and even friend groups. Everywhere you go, you are bound to see a fan sporting a team jersey or…

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November 12, 2018

3 Ways to Increase Video SEO in 2019

by Jaclyn Leduc in Video SEO

If you’re looking to increase your video SEO, we have three words for you: page load speed. Moving forward, the speed at which pages load on mobile devices matters thanks to the Google Speed Update algorithm. With this new update, it’s clear…

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Updated November 12, 2018

Accessibility Laws for Federally Funded Programs

by Jaclyn Leduc in Video Accessibility

If there’s one thing that we know for sure about accessibility law, it’s that it isn’t black and white. Factors such as the type of organization, the funding it receives, and the products or services it makes available all determine which accessibility…

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Updated November 8, 2018

Q&A: Captioning on Instagram

by Sofia Enamorado in User Engagement

We sat down with @TheInstagramExpert, Sue B. Zimmerman, to talk all about captioning on Instagram. Multiple studies have shown how captioning videos can lead to greater engagement, brand recall, and behavioral intent. On Instagram, captioning videos can help you stand out amongst…

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November 2, 2018

Q&A: The “What,” “Why,” and “How,” of Digital Accessibility for Business

by Jaclyn Leduc in Video Accessibility

Inaccessible websites deter people with disabilities. In fact, 71% of individuals with disabilities will leave a website if they find it is inaccessible. So, how do you make a website accessible? Where do you even begin? Larry Lewis is the Director of…

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November 2, 2018

How to Meet Captioning Specs for OTT Providers

by Samantha Sauld in How-To

OTT stands for “over-the-top”. It’s a term used for the way film and TV shows are delivered to the viewer. OTT Providers have swayed away from the traditional cable service, and alternatively deliver content via the internet. Hulu and Netflix are examples of OTT…

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October 31, 2018

62% of On-Demand Providers Don’t Offer Any Access Services

by Sofia Enamorado in Video Accessibility

Almost 90% of the U.S. population is reached by television. Television continues to be one of the most popular mediums to consume video content, but now, thanks to smart devices and streaming services, the culture of television has shifted, and more and…

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October 29, 2018

3 Reasons Why Captioning Is More Important Now Than Ever Before

by Jaclyn Leduc in Video Accessibility

Did you know that the importance of captioning is growing? For starters, there’s an increasing number of ADA website lawsuits being filed against organizations failing to provide video captioning for d/Deaf and hard of hearing people, as well as other digital accommodations…

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October 24, 2018

Everything You Need to Know About Captioning Training Videos

by Sofia Enamorado in Video Accessibility

Training videos have become a popular method for companies all over the world to educate their staff. Not only are they cost-effective, but training videos are also engaging and extremely versatile. No matter how you are creating training videos – whether they…

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October 22, 2018

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