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3 Reasons Why You Need Video Transcription

by Rebecca Klein in Video Accessibility

Video transcription is the process of translating your video’s audio into text using automatic speech recognition technology, human transcriptionists, or a combination of the two. Without video transcription, your videos rely solely on audiovisual material to convey information. What motivates a video…

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June 18, 2021

Recommended Resources: Online Learning Accessibility & Policy

by Kelly Mahoney in Video Accessibility

We may be accessibility experts, but we certainly didn’t get here without doing our research. That’s why we’ve compiled this industry-specific resource guide on the implementation of online learning accessibility policies & best practices at institutions of higher education. Read through our…

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June 11, 2021

WebVTT Captions: How to Create a Web Video Text Track File

by Rebecca Klein in Video Accessibility

A “Web Video Text Track” file, also known as WebVTT (.vtt), is a popular subtitle and caption file format. WebVTT was created in 2010 by the Web Hypertext Application Technology Working Group (WHATWG) to support text tracks in HTML5. WebVTT was broadly…

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June 9, 2021

What Is 99% Accuracy, Really? Why Caption Quality Matters

by Samantha Sauld in Video Accessibility

99% accuracy is the industry standard for caption quality. Most captioning vendors guarantee 99% accuracy. But, how true are their claims? What Does Caption Quality Include? Accuracy is a critical aspect of the captioning process.  Not only do accurate captions create an…

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Updated June 8, 2021

Accessibility in Diversity, Equity, and Inclusion (DEI) Initiatives

by Amy Dwyer in Company + Culture

Diversity, Equity, and Inclusion (DEI) initiatives have become a top priority for today’s organizations. Studies continue to show that companies that value DEI are more profitable than those that don’t and their employees report higher levels of engagement, trust, and satisfaction.  These…

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June 1, 2021

The World Beyond the Pandemic – ACCESS at Home

by Sofia Enamorado in Uncategorized

As we begin to return to the normalities of pre-pandemic life, things are beginning to feel almost normal. However, we can’t deny that many things have changed and now need to figure out how to balance new habits with old routines. For…

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May 27, 2021

YouTube SEO Strategy: Tips to Boost Your Search Ranking

by Rebecca Klein in Video SEO

YouTube is the second-largest search engine in the world – second only to its parent company, Google. Eight out of 10 video search results are YouTube videos, and the platform is constantly growing, with over 500 hours of video uploaded to YouTube…

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May 27, 2021

Subtitling vs. Dubbing: Which Workflow is Best for Your Organization?

by Samantha Sauld in Video Accessibility

When it comes to watching their favorite foreign language films, many viewers choose between two main viewing options – subtitling vs. dubbing. These two options are largely dependent on the viewer, where they are from, and their viewing preference.  Viewers who prefer…

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May 26, 2021

Introducing Our New Brand Identity

by Lily Bond in Company + Culture

  Over the past several weeks, you may have noticed some updates to our brand identity. As we continue rolling out these changes, I wanted to take a moment to share more about our rebrand and why it better reflects who 3Play…

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May 26, 2021

How to Create an SRT File

by Kelly Mahoney in Video Accessibility

An SRT file is one of the most common file formats used in the process of subtitling and/or captioning. ‘SRT’ refers to a ‘SubRip Subtitle’ file, which originated from the DVD-ripping software by the same name. SubRip would “rip” (or extract) subtitles…

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Updated June 1, 2021

3Play Media Celebrates Global Accessibility Awareness Day (GAAD)

by Rebecca Klein in Company + Culture

May 20, 2021, marked the 10th annual Global Accessibility Awareness Day (GAAD). Created by Joe Devon and Jennison Asuncion, GAAD is all about raising awareness for digital accessibility and inclusion for people around the world with disabilities.  Needless to say, GAAD is…

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May 21, 2021

How to Translate Videos into Foreign Languages

by Elisa Lewis in Video Accessibility

As the world continues to become more interconnected, it’s important to create content that has the ability to reach a global audience – which often entails translating your video content to a foreign language.  Technology has given people around the world access…

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Updated May 19, 2021

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