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What Is 99% Accuracy, Really? Why Caption Quality Matters

by Samantha Sauld in Video Accessibility

99% accuracy is the industry standard for caption quality. Most captioning vendors guarantee 99% accuracy. But, how true are their claims? What Does Caption Quality Include? Accuracy is a critical aspect of the captioning process.  Not only do accurate captions create an…

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Updated July 28, 2021

Subtitling vs. Dubbing: Which Workflow is Best for Your Organization?

by Samantha Sauld in Video Accessibility

When it comes to watching their favorite foreign language films, many viewers choose between two main viewing options – subtitling vs. dubbing. These two options are largely dependent on the viewer, where they are from, and their viewing preference.  Viewers who prefer…

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May 26, 2021

How to Create an SRT File

by Kelly Mahoney in Video Accessibility

An SRT file is one of the most common file formats used in the process of subtitling and/or captioning. ‘SRT’ refers to a ‘SubRip Subtitle’ file, which originated from the DVD-ripping software by the same name. SubRip would “rip” (or extract) subtitles…

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Updated August 3, 2021

How to Translate Videos into Foreign Languages

by Elisa Lewis in Video Accessibility

As the world continues to become more interconnected, it’s important to create content that has the ability to reach a global audience – which often entails translating your video content to a foreign language.  Technology has given people around the world access…

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Updated May 19, 2021

A Guide to Hybrid Learning: Are You Prepared?

by Kelly Mahoney in Video Accessibility

In the face of a global pandemic, just about every aspect of our lives was adapted to the virtual world: professional careers, free time with friends, and educational environments. As the fog of COVID-19 starts to lift and vaccines are distributed, virtual…

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May 12, 2021

How to Live Stream an Event in 6 Steps

by PJ Taei in Video Accessibility

Live streaming allows you to broadcast videos online in real-time. From concerts to conferences, webinars to fitness classes, live streaming has become standard practice across the world. In fact, there was a 300% growth in live streaming events between March and August 2020.  This…

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Updated August 19, 2021

3 Ways Video Has Changed for the Better

by Aj Beltis in Video Accessibility

Decades ago, video’s uses were mostly limited to entertaining, informing, and advertising.  Today, video has all but replaced classrooms, text books, work travel, and meeting rooms. 2020 brought upon countless changes to the world – and one of the reasons people maintained…

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Updated April 7, 2021

4 Tips for Creating an Accessible and Engaging Virtual Graduation

by Samantha Sauld in Video Accessibility

Graduation is a big milestone for students and their families and every year, colleges and universities prepare to ensure the ceremony is as special as possible.  After a long and arduous academic year, students feel rewarded for their hard work and dedication…

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March 26, 2021

NAD v. Netflix ADA Lawsuit Requires Captioning for Streaming Video

by Jaclyn Leduc in Video Accessibility

The internet offers a unique challenge: how do we ensure that all of our digital products, services, and communications are accessible to people with disabilities? What are companies required to do to accommodate such users? Federal disability laws still await comprehensive updates…

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March 26, 2021

5 Signs Your Marketing Videos Need Closed Captions

by Kelly Mahoney in Video Accessibility

Though closed captioning is primarily thought of as an aid for those who are deaf or hard of hearing, the benefits of captioned video content extend far beyond basic accessibility.  Studies have shown that captioned video content can increase audience engagement, brand…

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Updated April 22, 2021

Video Accessibility for Compliance

by Samantha Sauld in Video Accessibility

In order for a company to be in compliance with major accessibility laws and standards, it must ensure its video content is made accessible.  Video accessibility compliance is the adherence to the rules and regulations set forth by governing bodies on the…

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Updated May 14, 2021

The Spending Power of People with Disabilities Can Expand Your Business

by Aj Beltis in Video Accessibility

During 3Play Media’s ACCESS at Home Event, Journalist Emily Yates mentioned the concept known in the United Kingdom as The Purple Pound and how it can expand your business. It represents the billions that businesses lose out on due to a lack…

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Updated March 16, 2021