White Papers & Industry Studies

5 Web Accessibility Resources Every College Needs

If online video accessibility is a hot topic at your college or university, the resources in these reports will help you build policies that can grow with you. These briefs cover accessibility law, grants and funding, and DIY resources as well as case studies that examine how numerous institutions of higher education have successfully implemented closed captioning policies.

Roadmap to Web Accessibility in Higher Education

This 24-page white paper covers the best practices for creating an accessible university infrastructure based on in-depth research and advice from university administrators, accessibility coordinators, faculty, and disabled students. Learn about flexible accessibility strategies, implementation designs, applicable laws, case studies, and numerous resources to motivate and guide all educational institutions.

DIY Resources for Closed Captioning and Transcription

This brief will take you through the DIY captioning and transcription workflow. We have compiled the following resources of helpful tools, different workflow strategies, and captioning and transcription standards to help make the DIY process as quick and easy as possible.

How 5 Colleges Cultivated Video Accessibility at Their Institutions

This brief will show you five different approaches to captioning in higher education. You will be able to see how different colleges and universities with different needs have tackled budget, policy development, initiatives to caption more universally, DIY captioning, and working with a captioning vendor.

How the ADA Impacts Online Video Accessibility

This ebook examines the Americans with Disabilities Act (ADA) through the lens of online video accessibility. Topics include ADA overview and legislative history, landmark cases supporting captioning and audio description, and online video accessibility standards and best practices.

Sections 508 and 504: Closed Captioning and Web Accessibility Requirements

This white paper will provide an in-depth analysis and overview of Sections 508 and 504 of the Rehabilitation Act. It provides guidance to help you better understand who is implicated and how you can comply.

Solving Web Accessibility: Leaving No One Behind

With so many emerging standards and technical specifications, meeting web accessibility guidelines can be a daunting task. This white paper will provide you with a roadmap of what needs to be done as well as how you can meet your accessibility goals.

Sources of Grants and Funding for Closed Captioning of Online Video

This brief will show you five different approaches to captioning in higher education. You will be able to see how different colleges and universities with different needs have tackled budget, policy development, initiatives to caption more universally, DIY captioning, and working with a captioning vendor.

5 Essential Resources for FCC Closed Captioning Compliance

2014 marked a year of numerous FCC mandates for closed captioning of online video, including rulings on video clips and caption quality. In addition to these FCC rulings, the latest requirement of the CVAA was phased in in March. We have compiled a collection of resources that will help you determine your closed captioning requirements as we head into 2015.

FCC Updates for Closed Captioning of Online Video: Are You Compliant?

The regulations in this white paper are FCC updates that apply to all online video programming that previously aired on television with captions, in accordance with the CVAA.

CVAA Online Video Captioning Requirements and Deadlines

This six-page brief breaks down the legal captioning requirements of the CVAA and clearly lays out which entities and types of content are affected or exempted. If you’re a video content producer or distributor, this brief will help you comply with current FCC regulations and anticipate what is coming down the pike.

How the ADA Impacts Online Video Accessibility

This ebook examines the Americans with Disabilities Act (ADA) through the lens of online video accessibility. Topics include ADA overview and legislative history, landmark cases supporting captioning and audio description, and online video accessibility standards and best practices.

Closed Captioning Best Practices for Media & Entertainment

This white paper goes into depth on closed captioning best practices, standards, and legal requirements for the digital distribution of TV and film. It is based on a presentation by Netflix and the EMA and focuses on the technical standards preferred for caption delivery, encoding, styling, and onscreen placement, as well as industry trends and converging universal standards.

ROI Analysis of Transcription & Captioning

In this ebook, we’ll examine 3 real-world case studies to understand the positive impact of captioning & transcription on search engine optimization (SEO) and search engine rank. Using this insight, we also conduct an ROI analysis on the potential earnings to be gained from making transcripts & captions available to online viewers.

Beginner’s Guide to Captioning

This ebook serves as your comprehensive beginner’s guide to closed captions – what they are, how to create and upload them, and legal captioning requirements based on industry – to help you create accessible and engaging video content.

Captioning Basics

This guide provides a brief overview of captioning, relevant terms to know, and laws for video accessibility.

8 Benefits of Transcribing & Captioning Online Video

This ebook discusses the top 8 reasons why video transcription and captioning are beneficial for both your organization and your viewers.

How to Select the Right Closed Captioning Vendor: 10 Crucial Questions to Ask

Whether your purpose is to meet legal requirements, provide more accessible content, boost your SEO, or make your videos searchable, the 10 crucial questions in this white paper will help you compare your options and discern what qualities you should look for in a prospective captioning vendor.

Video Accessibility Checklist

Accessible video includes captions, transcripts, audio descriptions, and an accessible media player that supports these features.
Unfortunately, many video players fail to meet the essential elements of an accessible video player.
Use this checklist to ensure you are meeting all the requirements for accessible video.

10 Tips for Making Web Video Accessible

This white paper is designed to equip you with knowledge and current best practices necessary to make your web videos accessible to all users.

A Beginner's Guide to Accessible Social Media Videos

This ebook was made to help you create accessible videos for social media. It serves as a resource to empower you to share content that is more accessible and more engaging.

Accessibility in the ECommerce Era

What should you know about accessibility for eCommerce videos? This ebook offers a concise overview of the current state of videos published by eCommerce brands and how to make them accessible.

Accessibility in the Digital Publishing Era

What should you know about accessibility for digital publishing videos? This ebook was created to help you discover the power of accessibility for your digital publishing videos.

How to Create a WebVTT File on Mac and Windows

A “Web Video Text Track” file, also known as WebVTT (.vtt), is a popular subtitle and caption file format. This ebook shows you how to create a WebVTT file with ease on both Mac and Windows operating systems.

How to Create an SRT File on Mac and Windows

SRT closed caption files are compatible with many media players. This ebook shows you how to create a “SubRip Subtitle” file, also known as SRT (.srt) with ease on both Mac and Windows operating systems.

Video Accessibility for Societies and Associations

What should you know about accessibility for videos produced and published by societies and associations? This ebook offers a concise overview of video accessibility for societies and associations.

3 Tips to Get the Most out of a Virtual Classroom

This list of three tips will help you get the most out of a virtual classroom.

How to Set Up Live Auto Captions for Zoom Meetings and Webinars

If you’re hosting an upcoming meeting or webinar on Zoom and want to ensure it’s live captioned, follow these steps!

How to Set Up Live Auto Captions for YouTube Live Streams

Are you hosting an upcoming live stream on YouTube? Do you want to ensure it’s live captioned? If so, this checklist is just for you!

Accessibility in the On-Demand Fitness Era

As on-demand fitness continues to rise, it’s important that it’s accessible to everyone, including people with disabilities. This eBook will show you how to make your fitness video content more accessible.

Ultimate Guide to Accessible Zoom Meetings

The following guide will walk you through the steps to provide accessible Zoom meetings and webinars.

Understanding Live Automatic Captioning Quality

This white paper, was written by 3Play Media in collaboration with Speechmatics. The brief will highlight the various types of live automatic captioning solutions, and provide data as to how they compare. At the end of this white paper, you will be able to make an informed decision on adding live captions to your video content.

Incorporating Translation into Your Video Production Process

This checklist goes over the most important things to consider, whether you’re going the DIY route or using a translation vendor.

The Complete Guide to Caption Encoders

This eBook serves as your comprehensive guide to caption encoders – what they are, when and why you need them, and which encoder to use – to help you create accessible and engaging video content.

How to Add Closed Captions & Subtitles to YouTube Videos

We’ve created a one click solution that allows you to embed a YouTube video with captions or interactive transcript in no time! This helps make YouTube videos accessible, searchable, and interactive! Learn how by downloading this free step-by-step instructional guide that will walk you through the simple steps to add captions and subtitles to your YouTube videos.

Tips For Creating an Accessible Podcast

This guide provides an overview of how to make your podcast accessible at every stage – from pre-production, publishing, to promotion by adding transcripts and other tools.

How to Start a Podcast

This checklist provides an overview of what to consider when starting a podcast.

ROI Analysis of Transcription & Captioning

In this brief we’ll examine how these studies help to understand the impact of captions and transcripts on SEO, as well as how we can use them to do an ROI analysis.

Transforming Video SEO with Transcripts and Captions

This 42-page e-book provides an in-depth guide to implementing a video SEO strategy with the help of transcripts and captions. Complete with case studies, an ROI analysis, and numerous tips, this e-book clearly lays out what you need to know about video SEO and gives you proven tactics to increase video traffic, engagement, and search rank.

How to Make Corporate Videos Accessible

This white paper will help you gain a better understanding of how to make videos accessible by covering topics including who has to make videos accessible, which laws mandate video accessibility, how to produce accessible videos, and the many benefits of making your corporate videos accessible.

Accessibility in Ontario: How the AODA Impacts Web and Online Video

This 12-page brief focuses on the AODA standards and requirements that relate to online video and web content. It provides deadlines for different types of organizations, compliance strategies, and best practices for making online video accessible.

WCAG 2.0: Bringing Web Accessibility into the 21st Century

WCAG 2.0 is the most detailed, up-to-date guideline for creating accessible web content. Soon to be incorporated into the US’s Section 508 refresh, it is referenced by laws in 14 countries and the EU. Get the details on WCAG compliance levels and where they apply in the world.

Web Accessibility and Closed Captioning in Australia & New Zealand

This white paper traces the evolution of web accessibility laws and standards in Australia and New Zealand, as well as the forces that put both countries on a trajectory to a more inclusive digital landscape.

UK Web Accessibility and Subtitle Regulations

This ten-page white paper explores the legal requirements and provides recommendations for subtitling online media in the UK. Understanding subtitling requirements is essential for those managing online video content for businesses, broadcasters, filmmakers, government offices, and institutions of higher education based in the United Kingdom.

Beginner’s Guide to Audio Description

What is audio description? How much does it cost? How is it published? This comprehensive beginner’s guide to audio description will answer all of your questions in one place.

How to Select the Right Audio Description Vendor: 10 Crucial Questions to Ask

This checklist is designed to help you select an audio description vendor that will best fit your needs. These 10 crucial questions in this checklist will help you compare your options and discern what qualities you should look for in a prospective audio description vendor.

Video Accessibility Checklist

Accessible video includes captions, transcripts, audio descriptions, and an accessible media player that supports these features.
Unfortunately, many video players fail to meet the essential elements of an accessible video player.
Use this checklist to ensure you are meeting all the requirements for accessible video.

How to Host a Virtual Event

The following guide will walk you through the steps to hosting your own virtual event.

How Closed Captions and Interactive Transcripts Impact Student Learning

In this report by the University of South Florida St. Petersburg (USFSP) gives new insight into student’s uses and perspectives of captions and interactive transcripts in online courses. The accessibility committee at USFSP committed to learning more about the impact of accessibility on students, whether they have a disability or not.

The results of the study revealed several things such as implications for students and instructional design and current and future opportunities for higher education institutions.

The 2022 State of Automatic Speech Recognition

In order to closely follow trends with captioning accuracy, and because ASR is such a critical part of our process, we are constantly testing to make sure we are using the best ASR engine. The results of our research will be published, annually, in the State of Automatic Speech Recognition (ASR) Report.

Download the free 2022 report to discover how the most popular ASR technologies ranked across content from eCommerce, higher education, fitness, media and entertainment, and enterprise industries, and what this means for captioning and transcription.

View the 2019 State of ASR Report
View the 2020 State of ASR Report

National Research Results: Student Uses and Perceptions of Closed Captions and Transcripts

Download this free 52-page report to get results from the largest IRB-approved study on student usage and perceptions of closed captions and transcripts. Using data collected from 2,124 student participants from across 15 public and private colleges and universities, the results are carefully analyzed and broken down by different student subgroups. This report sheds light on many critical issues surrounding accessibility and the rapidly growing usage of video in higher education.

National Research Results: Implementation of & Solutions for Closed Captioning in U.S. Institutions of Higher Education

Download this free 70-page report to get results from the largest IRB-approved study on institutional implementation of closed captioning. The data was collected from 47 higher education institutions in the U.S., including public and private institutions across 4-year, 2-year, and professional schools. This report sheds light on many critical issues surrounding accessibility and the rapidly growing implementation of closed captioning in higher education.

2022 State of Captioning

This report tracks the state of closed captioning in 2022, focusing on the current trends, challenges, solutions, and workflows. We surveyed respondents from numerous industries – including higher education, corporate organizations, media and entertainment, government, religious groups, and nonprofit organizations.

Survey Results: Closed Caption Use

At 3Play Media, we love captions! We wanted to know if our followers find captions as great as we do, and if so, what they use them for. That’s why we decided to create a survey on caption use! We had 165 people respond to the survey, which was almost entirely distributed via social media.