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Captioning and Transcription for Business Schools

by Elisa Lewis in Video Accessibility

Captioning and transcription brings value to video content across all different industries. These tools make your content more accessible, improve SEO, and benefit many types of learners. While they all benefit, each industry has different requirements and factors to consider when captioning…

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Updated March 13, 2024

The “What”, “Why”, and “How ” of Digital Accessibility for Business

by Elisa Lewis in Video Accessibility

Larry Lewis is the Director of Channel Sales and Strategic Partnerships at The Paciello Group, where he collaborates on a variety of accessibility issues. The company is closely tied to businesses that develop assistive technology tools, giving them firsthand knowledge of the…

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Updated January 5, 2023

Accessibility Laws for Federally Funded Programs

by Jaclyn Lazzari in Video Accessibility

If there’s one thing that we know for sure about accessibility law, it’s that it isn’t black and white. Factors such as the type of organization, the funding it receives, and the products or services it makes available all determine which accessibility…

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Updated September 6, 2023

Q&A: The “What,” “Why,” and “How,” of Digital Accessibility for Business

by Jaclyn Lazzari in Video Accessibility

Inaccessible websites deter people with disabilities. In fact, 71% of individuals with disabilities will leave a website if they find it is inaccessible. So, how do you make a website accessible? Where do you even begin? What kinds of digital accessibility tools…

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Updated April 21, 2021

How to Meet Captioning Specs for OTT Providers

by Elisa Lewis in Video Accessibility

OTT stands for “over-the-top”. It’s a term used for the way film and TV shows are delivered to the viewer. OTT Providers have swayed away from the traditional cable service, and alternatively deliver content via the internet. Hulu and Netflix are examples of OTT…

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Updated July 3, 2019

62% of On-Demand Providers Don’t Offer Any Access Services

by 3mediaweb in Video Accessibility

Almost 90% of the U.S. population is reached by television. Television continues to be one of the most popular mediums to consume video content, but now, thanks to smart devices and streaming services, the culture of television has shifted, and more and…

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Updated August 25, 2023

3 Reasons Why Captioning Is More Important Now Than Ever Before

by Jaclyn Lazzari in Video Accessibility

Did you know that the importance of captioning is growing? For starters, there’s an increasing number of ADA website lawsuits being filed against organizations failing to provide video captioning for d/Deaf and hard of hearing people, as well as other digital accommodations…

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Updated October 3, 2023

How to Add + Edit Facebook Automatic Captions to Video Ads

by Elisa Lewis in Video Accessibility

With the use of captivating visuals and a compelling story, Facebook video ads are a great way to convey important information to consumers. According to an advertising study conducted by Facebook, people watch an astounding 100 million hours of video on the…

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Updated May 1, 2020

Wish You Could Search Within a Video? Use an Interactive Transcript

by Elisa Lewis in User Engagement

Video has completely revolutionized the way we consume online content. We can instantly receive valuable information paired with captivating visuals, making it more engaging and memorable as opposed to standard text. Video has become a preferred medium in which we consume content.…

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Updated March 13, 2024

Q&A: Can You Get Sued Even If You Are Working Towards Accessibility?

by 3mediaweb in Video Accessibility

In 2017, 814 federal lawsuits were brought against inaccessible websites. Ensuring your online website is accessible is more important than ever before. Yet, many organizations are still unsure about how to make their websites accessible or what guidelines they should be following.…

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Updated June 3, 2019

[Infographic] Ultimate Guide to Video Engagement

by Elisa Lewis in Video SEO

Download infographic: The Ultimate Guide to Video Engagement Streaming your favorite show, watching the latest game highlights, learning a DIY tutorial, or viewing your favorite brand’s new campaign – these are all just a few examples of video content we consume everyday.…

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Updated August 25, 2023

How Section 504 and 508 Impact Closed Captioning Requirements

by Elisa Lewis in Video Accessibility

With so many laws dictating web accessibility requirements, it is important to fully understand the impact of each law so that you can be in compliance and provide access to your content. The Rehabilitation Act of 1973 is one of three major…

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Updated December 6, 2021
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