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5 Tips for Improving Transcription Quality

by Elisa Lewis in Video Accessibility

More video content is uploaded to the web in 1 month than TV has created in 3 decades – that’s a lot of online video content. All of this content should be transcribed. Why? Several major benefits of providing transcripts include accessibility, comprehension,…

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Updated June 15, 2020

Q&A: How Do You Create a Training Program for Closed Captioning?

by 3mediaweb in Video Accessibility

Having a well-developed training program can directly impact the success of your institution’s accessibility initiative. Michigan State University was quick to realize this and decided to develop their own comprehensive training program. The program was bred out of a survey that was…

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Updated June 3, 2019

Captioning and Transcription for STEM Content

by Elisa Lewis in Video Accessibility

What do science, technology, engineering, and mathematics all have in common? Really, really tough words. Organizations that publish STEM-related video content know this. Transcribing videos like lecture recordings of engineering and biology courses, or educational videos in science museums, is not exactly…

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Updated March 13, 2024

Transcript Formats Explained

by Jaclyn Lazzari in Video Accessibility

When we say format, we mean file format – transcript file formats to be precise. If you’re a video or audio content creator, or if video or audio are an important part of your marketing strategy, transcripts can be helpful to you.…

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Updated December 23, 2019

What is Video SEO? How to Get Your Videos Seen

by Jaclyn Lazzari in Video Accessibility

Would you believe that in the US, adults spend over 11 hours per day consuming media? You may or may not be surprised to learn that 6 of those hours are spent watching video. Our affinity for video is not going away,…

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Updated March 13, 2024

How the Rehabilitation Act of 1973 Impacts Video Requirements Today

by Elisa Lewis in Video Accessibility

It is no surprise that technology – including video – has changed tremendously since 1973. How then can the Rehabilitation Act of 1973 still accurately and justly impact video accessibility today? A History of The Rehabilitation Act There are three major accessibility…

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Updated March 16, 2021

Accessibility Terms Defined

by Jaclyn Lazzari in Video Accessibility

What does it mean to be accessible? What’s the difference between closed captions and subtitles – is there even a difference? If a friend or colleague asks you for a transcription definition, what should you say? All of these questions will soon…

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Updated March 16, 2021

The Essential Guide to Transcription Rules and Standards

by Elisa Lewis in Video Accessibility

DIY Resources for Captioning and Transcription [Free Guide] Transcription rules are essential for creating accurate and accessible transcripts. Transcription is the process of converting spoken language into text, and transcription rules are a set of guidelines that ensure that transcripts are complete…

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Updated November 3, 2023

What Is Transcription?

by Jaclyn Lazzari in Video Accessibility

US adults spend 11 hours per day connected to media, and nearly 6 of those are spent watching video. Perhaps you’ve found yourself in a situation where you’re eager to watch a video or listen to audio, but it’s not the time…

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Updated March 13, 2024

Your Audience Wants to See Video Marketing from Your Company

by 3mediaweb in User Engagement

Forbes said it: Video marketing is the future of content marketing. Brands that utilize video have seen 200-300% more click-throughs in marketing emails, 80% more conversions on landing pages, and a 54% increase in brand awareness. Video attracts two to three times…

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Updated August 25, 2023

3 Innovative Ways to Approach English Descriptive Audio

by Elisa Lewis in Industry Trends

Discover Our Offerings for Your Accessibility Needs 3.5% of the world’s population live with vision impairment, making audio description – also referred to as English Descriptive Audio –  an important component to our society’s fast-growing video content. A major barrier to audio…

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Updated October 14, 2022

We Watch So Much Video, So Why Isn’t Video Accessible?

by 3mediaweb in Lighter Side

How much time do you spend on your phone, watching TV, or browsing the internet? Be honest. Most of us wake up and immediately check our phones. Then we go to work and spend all day staring at our screens. When we…

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Updated August 25, 2023
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