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How to Convince Your Clients to Caption Videos

by Sofia Enamorado in User Engagement

  Oh dear… you know it’s good for them, you know it will help them, yet your clients still don’t want captions. How are you supposed to convince your client that you are [always] right? You have to school them with the…

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February 22, 2018
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Can You Caption 360° Video, Virtual Reality, and 3D Video?

by Sofia Enamorado in User Engagement

Video is getting real. First, it started with 3D video. In 1922, the first 3D film (The Power of Love) hit theaters. Sure, it was in black and white and not as high tech as Avatar or Shrek 3D, but it was…

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Updated February 6, 2018
5 Finance Companies Doing Captioning Right

5 Finance Companies doing captioning right

by Sofia Enamorado in Industry Trends

Welcome to the age of digital banking where checks are deposited through the snap of a mobile camera, dues to friends are paid through an app, and bank tellers speak to you from ATMS. The finance industry has drastically changed in the…

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Updated January 4, 2018
5 NEWS SITES DOING CAPTIONING RIGHT. 5 microphones are drawn in sketch

5 News Sites Doing Captioning Right

by Sofia Enamorado in Lighter Side

In order to survive in modern day journalism, news outlets must keep up with the trends. And the biggest trend of the century has undeniably been video. The truth of the matter is, people don’t have the time to read countless articles,…

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Updated January 4, 2018
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What Apps and Cell Phones Are Caption Friendly?

by Sofia Enamorado in User Engagement

Practically everything we do today can be done on our cell phones. And because of that, we’ve become very dependent on them (soon they could become a part of us!). But while cell phones have made the world more accessible, how accessible…

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Updated February 6, 2018
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5 Podcasts Doing Transcripts Right

by Sofia Enamorado in Lighter Side

Back in the good ol’ days when the internet didn’t exist, transcripts helped librarians and other specialists navigate and archive content. Today, they do so much more. With so much content to navigate, transcripts help make content more accessible, searchable, shareable, and…

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Updated January 4, 2018
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5 Retailers Who Are Doing Captioning Right

by Sofia Enamorado in Lighter Side

Retailers: you can hate them or you can love them, but don’t deny you don’t need them. When you need movies, clothes, shoes, and groceries, retail is always there to help. Retailers are entities “that sell goods through various distribution channels.” Typically,…

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Updated January 4, 2018
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Articulate Storyline 360 Adds a Closed Captioning Feature

by Sofia Enamorado in How-To

  Adding captions to your presentations on Articulate Storyline 360 just got easier! With Storyline’s new closed captions feature you can seamlessly add captions to both video and audio. In addition, Storyline allows you to customize the font of your captions, show…

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Updated January 4, 2018
Microphone

How to Get the Perfect Audio Recording for Captioning

by Sofia Enamorado in How-To

If you are looking to reduce the red flags and [inaudibles] in your final captioned files, listen up. With the following tips, you’ll be able to choose the perfect microphone, create the perfect recording space, and capture the perfect audio. Mic Check,…

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Updated January 4, 2018
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The Benefits of Playlist Search

by Sofia Enamorado in User Engagement

Growing up with Google, we’ve become accustomed to searching for what we want to know and finding it within the results. But while Google is great at finding our answers within web pages, Googling within a video is a little more complicated.…

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Updated January 4, 2018
Someone at a laptop with a cup of coffee reading a white paper.

How to Create A WebVTT File

by Sofia Enamorado in How-To

A “Web Video Text Track” file, also known as WebVTT (.vtt), is increasingly becoming a popular subtitle/caption file format. It originated in 2010 by the Web Hypertext Application Technology Working Group (WHATWG), to support text tracks in HTML5. How is WebVTT different…

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Updated February 21, 2018
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5 Companies Making the Most of Social Video

by Sofia Enamorado in User Engagement

More than ever before, video is becoming the preferred medium for marketers to reach customers, and for customers to engage with the brands they love. Through video, brands can tell stories, develop personas, demonstrate a product, and connect with customers at a…

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Updated January 4, 2018